Memento
What if there was a space where you could easily access and reconnect with the traditions and practices from your culture? Memento is a digital platform designed to do exactly that. It allows users to share, discover, and listen to recordings of cultural traditions from around the world, as well as contribute stories and practices from their own communities.
Project Outcomes
A mobile app letting users upload and listen to recordings of traditions across different cultures giving users the opportunity to listen to this knowledge at any time and in any place. The app is promoted through posters, social media and merchandise. The platform is also supported by promotional phone booths to make this experience even more accessible and reach a wider public.
A memory to inspire change
The goal of this project was to create a space where cultural traditions could be easily accessed, shared, and preserved. In a time where endless streams of content constantly flood our timelines, it felt important to design a platform that could act as an archive for traditions and practices that risk being overlooked or forgotten. A key aim of the project was also to create a platform for those who may feel disconnected from their cultural roots, or may not have friends or family that can pass down these traditions to them. By making this knowledge more available, the project hopes to encourage reconnection with identity, heritage, and community. Another important objective was to inspire people to document and preserve their own cultures, whilst amplifying the voices of those who treasure and cherish this knowledge forward whether that is experts or older generations.
Hero poster placed at bus stops to promote the Memento app and platform.
Poster series for Memento
Onboarding process for users where they can setup their profile and select the preferred topics and cultures they want to learn about.
Memento onboarding walkthrough
Screens from each section of the mobile app
Memento App walkthrough
Stickers to promote Memento
Promotional phone booth breakdown. The back features a motion piece to prompt users to pick up the phone on the other side and listen to a tradition. The front features a phone with a set of instructions on how to play the recordings.
Zoom in of the front booth featuring the phone and a set of instructions on how to listen to the recordings, as well as a call to action to download the app.
Zoom in on back of the booth, featuring a motion piece prompting users to pick up the phone on the other side and download the app.
Promotional phone booth situated in Dún Laoghaire to promote the app, reaching a wider a public and making the experience even more accessible.